- Founders Pulse
- Posts
- Is Your Idea Worth It? Here's How To Find Out For FREE
Is Your Idea Worth It? Here's How To Find Out For FREE
This is the first thing that I do when I have an idea and am unsure about its market potential

Hey, superstar! 👋
Let's make your business journey faster, smarter, and more successful. 🌟
🔎Welcome to Founders Pulse! 👥
😊 You Think Your Idea Is Good?
👉 When I have a new idea, here's how I check if it has market potential or is not worth pursuing. Don't be blind, check if there's a market for your idea.
Ready to dive deeper? Let's explore together...🚀
🌞 Is your idea worth it? Here's how to find out for FREE
This is the first thing that I do when I have an idea and am unsure about its market potential. Here is what you should do.
Think about someone who is in the same market, or doing the same thing, and check the traction they're getting.
Let's say I have an idea about a product that targets founders in need of help, investment, advice, etc...
I would check the traction that Y Combinator is getting, since they are in the same market and targeting the same audience.
Then visit the website: similarweb.com
Type a website that you would like to know traction.

We can see that Y Combinator has a pretty high rank in their category. It's the 2,507th most visited site in the United States and the 3,989th most visited site in the world. They are massive, especially considering they are a venture firm. Let's see how much traffic they're getting.

As you can see, they had 18 million visits in September 2023. But maybe you want to know which countries are sending all those visitors. Well, you can check that as well.

With this data, I can see that there's potential for a product in this market. Those 18 million people coming to their site per month indicate a healthy market.
Similarweb can be either your best friend or a reality check, depending on how you view it. I've been using it for years, and it's my go-to step when a new client comes to us or when a new idea pops into my mind.
Always check market potential. Always
👋 Hi, I am Alen
A bit about me...
6 years ago, I founded a company - Async Labs.
I've since grown it from an idea to a 7-figure business.
Expanding our team from just me to 35 team members.
Now, I’m sharing everything I learned.
Every mistake I made...
Thanks for diving in!
Become part of a community eager to improve and grow their businesses.
Join us!